Emula Consola/2026
Emula Consola
A redesign proposal for the landing of a downloadable emulation system: every classic console in one install, sold as a one-time payment with lifetime access.
(01) Overview
Emula Consola sells a preconfigured emulation system for PC and Android: more than 7,000 games and over 100 consoles, downloaded once and kept for life. I redesigned its landing as a working demo with the business's real plans, prices, requirements and presentation videos, plus a living design system page. It is a proposal presented to the business, not the site in production.
Client
Emula Consola
Year
2026
Services
Design, Development
Deliverables
Landing redesign proposal, Conversion copy structure, Design system, Design system documentation
(A) The Challenge
The product is digital and technical, and the buyer has two doubts before paying: will it run on my computer, and is this a subscription. The redesign had to answer both where the decision is made, and give a nostalgic product a look that feels current, not like a cheap arcade flyer.
(B) The Approach
- 01
In the order of the doubts
The page follows the order of the doubts: what it is, what comes included, the three plans with their one-time price, minimum requirements in a table and how the download works.
- 02
Lifetime, always in sight
Lifetime access is repeated as a fact in the hero, in every plan and in the closing call, so the answer to «is this a subscription» is never more than a glance away.
- 03
The cut corner
The visual signature is a cut corner, drawn so that even the border follows the diagonal, and it shapes the tiles that show what comes included.
- 04
Nostalgia in the details
Nostalgia stays in the details: a pixel typeface for labels, scanlines and glow as texture. The layout, spacing and type stay clean and current.
plans with one-time price and disk space
blocks, ordered by the buyer's doubts
documented sections in the design system page
(02) Brand & Design System
A near-black base with a single loud accent: an electric lime for actions and figures, a neon green for confirmations and a violet kept for occasional contrast. Chakra Petch gives headings and buttons a technical edge, Poppins keeps long text readable, and Press Start 2P is reserved for the brand eyebrows as a nod to 8-bit. Motion stays light: the console marquee loops without a jump, and scanlines and glow stay as texture.
Palette
Typography
Chakra Petch
+7000 juegos · $35.000 · 0123456789
titulares y botones 500 → 700 · Poppins para el texto · Press Start 2P solo en rótulos de marca
(03) The Product
The offer and the video, side by side
Headline, the no-subscription promise, two actions and four figures (games, consoles, 4K, lifetime) next to the presentation video. The video waits as a calm poster with a play button, so the headline is read first and the video is a choice, not a distraction.
What comes included, in a bento
Content, digital download, saved games and lifetime access as cut-corner tiles, each with one or two verifiable points, under a banner that sums up the install in one line.
Three versions, one-time payment
Premium 1.0 with games, Premium 2.0 without games and Base PC, each with its price, what it includes and the disk space it needs. The recommended plan is the only one with a filled button.
Will it run on my computer
Operating system, processor, memory, graphics and storage in a table, next to the list of compatible controllers. The question that stops the purchase gets a direct answer before the FAQ.
Three steps from payment to playing
Choose your version, receive the access by email, download and play. Numbered in the pixel typeface of the brand, the one place where Press Start 2P shows up outside a label.
(04) The Outcome
A single landing of 14 blocks, from the hero to the footer, with three plans, a requirements table, a six-question accordion, a review carousel and three videos, plus a 12-section design system page with colours, type and components. Every screen was checked from 320 px phones up to desktop, button and label text shrinks instead of breaking into two lines, and the page respects reduced motion and high contrast.